As you are all aware, the Social Media Awards are with us again. In recognition of the role that social media plays in modern day life and especially in the corporate world, Safaricom has announced its support for the same for the third year running. Safaricom is a gold sponsor. This initiative is a manifestation of Safaricom’s overall commitment to the continued growth of data, and SOMA is delighted that their Awards are the annual cornerstone of this commitment.”

The power of social media can no longer be ignored and other than being a way for people to communicated, it is also increasingly being used for economic empowerment. This ‘Social Media For Economic Empowerment’ is the theme for this year’s SOMA awards.

As SOMA awards Director Martin Muli says, “We have created a platform that will enhance brand and consumer engagement through creativity and innovation and highlight the influence of social media on brand building.”

The awards this year are designed to highlight the undeniable influence of social media on the economy by identifying and celebrating individuals and organizations that have effectively used the various networks to improve lives.

This blog has been nominated as best new blog and we urge you, our fans, to go to the SOMA page and vote for us. This year’s final ceremony will be held at the Safaricom Indoor Arena Kasarani on the evening of October 10th. We hope to see you there!

Thanking you in advance!

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